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Burning Pen

We developed the “Burning Pen” brand for Berlin-based copywriter Kai Mertig – covering everything from naming and corporate design to the logo. In addition, we created the entire website, which conveys the brand’s character clearly and confidently: sharp, modern, and with a touch of irony – just like Kai’s writing.

2017
#CD, #Logo, #Website

Burning Pen / Kai Mertig

An idea became a brand with character. The design gets straight to the point of my work – uncompromising and authentic.

Kai Mertig

Copywriter

The branding for Burning Pen combines clarity and personality. The visual language relies on strong contrasts, clean typography, and a striking color concept that underscores the brand’s creative standards. The logo and corporate design capture the energy and directness of the name, while the website gains a unique signature through precise structure, dynamic typography, and subtle movement. The result is an authentic brand presence that leaves a lasting impression.

“For me, collaborating with ANTI ANTI is far more than traditional design craftsmanship. It’s a constant creative exchange driven by interdisciplinary thinking. No matter how complex the problem—the studio delivers solutions that are strategically sound and visually bold. For years, they’ve been my first choice for projects that demand character and a sharp edge.”

Kai Mertig
, Copywriter & Concept Developer, BurningPen

“ANTI ANTI Studio managed to translate my professional attitude into a visual concept that conveys both elegance and trust. They find creative ways to stand out in a modern way, even in a traditional field, without sacrificing the necessary professionalism. A partner who truly understands what a strong brand identity is all about.”

Dr. Sascha Martin
, Lawyer & Tax Consultant

“Partnering with ANTI ANTI Studio has been a real asset for us. The team finds creative solutions for the representation and communication of highly complex political topics—delivering a look that is modern and bold without losing the necessary objectivity. A partner who thinks ahead and brings our content visually straight to the point.”

Jana Faus
, Managing Partner, pollytix strategic research gmbh

“The collaboration with ANTI ANTI Studio was straightforward and highly professional from the very beginning. Tasks were implemented quickly, challenges were met with a solution-oriented approach, and complex content was translated into powerful visuals. We were particularly impressed by their sense of design, structure, and our brand. A reliable partner who thinks ahead and delivers results.””

Dr. med. Isabel Schellinger
, Co-Founder & Co-CEO, Angioluitons

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Burning Pen

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